Routes are selected
Instead of targeting one name at a time, EDDM targets postal routes in specific neighborhoods.
Neighborhood savings from trusted local businesses
Buy a spot in a shared neighborhood savings guide that lands in local mailboxes and helps nearby customers discover your offer, scan your code, and contact you. Each run reaches 10,000 selected higher-income local homes.
Support local. Shop local. Grow local.
Thank you for supporting our small business community.What is EDDM?
EDDM stands for Every Door Direct Mail, a USPS program that lets businesses send marketing pieces to every address on selected carrier routes without buying a mailing list.
Instead of targeting one name at a time, EDDM targets postal routes in specific neighborhoods.
The mailer is addressed to local postal customers and delivered with the household's regular mail.
For service businesses, restaurants, retailers, and local brands, it is a practical way to stay visible nearby.
Why EDDM works
Your spot goes into a shared savings guide delivered to 10,000 selected higher-income homes.
A $500 ad spot divided by 10,000 homes works out to five cents per delivered household.
USPS Delivers reports that 72% of consumers read direct mail the same day they bring it home. Source
USPS says nearly 3 billion Every Door Direct Mail pieces were sent in fiscal year 2025. Source
USPS says EDDM routes can be filtered by Census data such as income, age, and household size. Source
Each spot can show your offer, QR code, phone number, website, and simple reason to respond.
Share the mailer with other advertisers instead of carrying the cost of a full solo mail piece.
Shared mailer vs. typical EDDM
EDDM is powerful, but doing it alone means paying for the whole postcard: design, printing, preparation, and postage. A shared spot keeps the local reach while splitting the mailer cost across multiple advertisers.
Typical solo EDDM
estimated total
Sources: USPS lists current EDDM Retail postage at $0.247 per piece. REmail's 2026 EDDM cost guide estimates printing up to $0.30 per piece and freelance design at $50-$300.
Local Business Mailer
flat spot price
Solo estimate: $2,470 postage + $3,000 printing at $0.30 per piece + $50 low-end design. Many solo mailings cost more once higher print quality, route prep, bundling, and drop-off time are included.
How spots work
Local Business Mailer is built for businesses that want a clear, affordable presence in a printed guide without having to design and mail a full campaign on their own.
Claim an available placement before the next neighborhood savings guide fills up.
Provide your logo, discount or message, phone number, website, and QR code destination.
Your business is featured in the shared mailer delivered to local households.
Advertising spots available
Email setup is coming soon. For now, use your preferred contact method and we can add info@localbusinessmailer.com here once it is live.